Ask the Community

Hi!After a decade in the space, I’m curious to see how others are solving a problem that’s fairly unique to agencies, since we deal with many different types and sizes of budgets. While account team members are responsible for tracking budgets on a project or yearly basis, it’s the traffickers/specialists’ jobs to track budget on a line/campaign/ad set level. However, when teams are in need of growth, capacity issues can make this last bit difficult. One approach I’ve worked on is generating risk reports, which call out which campaign lines are at risk of under-delivery, over-delivery, or ending too soon, which can throw off the campaign. These often come with a column to flag what the issue is, and how big of a risk it might be. For example:Client Campaign Start End Spend Risk Level Issue NuCo Summer

Hi team, why would a log in of name@domain.com become namedomaincom@gtempaccount.com? What would be causing this? How do we go about resolving/reconciling this second account login to our actual name@domain.com team?Many thanks!

I’m looking into upgrading my free trial to the core subscription. The question I have is how does Data Source Account usage work? It says there are 26 data sources and 8 data source accounts allowed per data source. I only need 1 data source: Facebook Ads, but I have over 50 ad accounts I have access to and need data for. My question is are the data source accounts shared between data sources? Aka if I only use the Facebook Ads data source could I have 208 (26*8) data source accounts connected to it? If I can only have 8 accounts connected to it that would be a deal breaker for me and I will need another solution. If they are shared across like that then I’m all in!

What are your thoughts around this? Even though Google keeps delaying removing third-party cookies, it’ll come eventually. I’d love to hear:Has your organization prepare for cookieless? What are the alternatives you’re using or planning to use? What’s your plan for first-party data?We’re planning an article around cookieless tracking so it would be great to understand what our community cares about.

I’m running ads on Facebook and Instagram, Is there a metric in the Facebook Ads connector that allows me to see how many followers I gained from my ads? Or do I have to use “Page Likes” ?

What’s up SM community! 👋It’s Edward here from The Marketing Intelligence Show - and we need your questions…We’re going to do a community-led AMA episode on our podcast where we’ll answer questions exclusively submitted by you, our community members.Do you have any questions on marketing analytics, data, AI, the future of marketing measurement, or anything else?Drop your question here in this thread and we’ll answer it live on our podcast and give you a shout out.Over to you...

hi SM team, i didn’t receive the attend link for product updates happening now?

Anybody else getting a 403 error when trying to create a new Moz query in Google Sheets? I’m wondering if it’s related to their recent API updates.

Hey,I'm calling out for help here 👋🏼We’re seeing that the Shopify connector is trending amongst our Supermetrics customers, but I have a feeling that we’re not doing a great job in enabling our customers on use-cases and best practises with this connector. Could you help me understand the value of this connector a bit better?What are the most important use-cases with the Shopify connector? What are things that you can do with the connector vs. in the native platform? How do you use this connector together with other connectors, such as Google Ads, Meta and Klaviyo? Is there anything else that we should take into account when planning for enabling materials?We’re planning to build an e-commerce specific onboarding path for our customers, and your insights will help us to do a better job! 

Marketers typically make 4 types of decisions…1. Tactical decisionsFrequently made decisions using low volumes of data. Things like campaign budget allocation, keyword targeting, or reach and frequency monitoring to optimize ROI.2. Optimization decisionsLess-frequently made decisions using low volumes of data. Things like A/B testing, CRO experimentation, or on-page SEO performance.3. Operational decisionsFrequently made decisions using high volumes of data. Things like outlier detection, inventory based advertising, or internal historical benchmarking.4. Strategic decisionsLess-frequently made decisions using high volumes of data. Things like audience segmentation, demand forecasting, and annual budget allocation.For the first two types of decisions, you need on-demand data that is accessible in raw format. This is typically low data volumes in a spreadsheet or dashboard.For the second t

Hi! Crafting your own Looker Studio dashboards is super fun, but sometimes it is easier to rely on a good report template to start reporting on your data fast. Supermetrics offers a wide variety of free report templates for Looker Studio in our template gallery. Which report template is your favourite? What kind of template would you like us to publish next? Comment down below!

After Geraldin’s visit to CDMX, we’d love to see more events catering to Spanish speaking customers. Even a webinar would be very welcome!