Skip to main content

Recently active topics

29
COURTNEY PIERCE
COURTNEY PIERCENewbie
Feature Request – Add Fields to Identify B2B and D2D Orders/Customers in Shopify ConnectorNew

I would like to request an enhancement to the Shopify connector. Currently, it is not possible to clearly identify whether an order or customer belongs to B2B or D2D. Use case:These fields are essential for distinguishing between B2B and D2D sales in reporting. Having this information will allow us to: Segment sales data by customer type Track performance by business model Improve accuracy in sales and operational reporting

1
50
COURTNEY PIERCE
Sahra
SahraCommunity Moderator
 Ask the Community
We Want to Hear from You!

Hey, Supermetrics Community! 👋 Happy Friday! We're back with a quick reminder about our community survey. Your feedback is incredibly valuable and helps us make this a better, more helpful space for everyone. We've got some exciting things planned, and your input is key to making them a success.If you haven't had a chance to fill out the survey yet, please take a moment to do so. It's a great way to tell us what you love, what you'd like to see more of, and what features you'd like to have.As always, feel free to reach out to me or any of the team members with your thoughts. We're here to help and we're so grateful for each and every one of you.Community Survey Cheers to a great weekend! 🚀  

20
Sahra
bjoern
bjoernNewbie
Recharge Connector - Add metafields to customers, subscriptions, order and chargesNew

The current data fields that the recharge connector supplies dont include metafields. These are very powerfull as we have the freedom to put a lot of data there which enables us todo things that are otherwise not possible. It would be great to have these fields in the connector to for the customer, subscription, order and charge sources. We have data there that we want to forward to lookerstudio for statistics.For more info you can checkout the recharge documentation on metafields:https://developer.rechargepayments.com/2021-11/metafields

1
00
bjoern
Sonja Kukkula
Sonja KukkulaCommunity Moderator
Walmart Connect (Display) and Walmart Connect (Search) available for early access!
Walmart Connect (Display) and Walmart Connect (Search) available for early access!News

We are excited to announce the launch of not one, but two new early access data sources: Walmart Connect (Display) and Walmart Connect (Search)! Now you can easily connect your display and search ad data from Walmart's leading retail media platform directly to your reporting tools.Walmart Connect (Display)This data source allows you to bring your display ad performance data from Walmart's retail media platform directly into your reporting.Gain a centralized view: Get a comprehensive overview of your display advertising performance on Walmart Connect and measure the impact of your campaigns on sales. Track key metrics: Analyze performance using report types such as Campaign, Line item, SKU, and Creative, with granular dimensions and metrics to optimize your strategy. Unlock insights: Monitor the effectiveness of your display ads in influencing both online and in-store purchases and gain a deeper understanding of your ecommerce and retail performance. Walmart Connect (Search) And that's

00
Sonja Kukkula
Sonja Kukkula
Sonja KukkulaCommunity Moderator
TikTok Ads, Google Ads & Microsoft Advertising: Data source updates
TikTok Ads, Google Ads & Microsoft Advertising: Data source updatesNews

This week, we have several data source updates. New campaign type support for TikTok Ads, and new metrics for Microsoft Advertising and Google Ads. TikTok AdsTikTok Ads data source now supports the GMV Max Ads campaign type. To be able to get data for GMV Max data, at least one of the GMV Max Ads fields must be included. Otherwise, GMV Max data is not fetched.New fields added are: GMV Max Ads spend     GMV Max Ads billed cost     ROI protection compensation statusWe are working on adding support for GMV Max Campaigns.You can find all our available fields for TikTok Ads here. Microsoft AdvertisingWe have added new video metrics for Microsoft Advertising:Video views View through rate Avg CPV Video views at 25% Video views at 50% Video views at 75% Completed video views Video completion rate     Total watch time Avg watch time per video view Avg watch time per impressionYou can find all our available fields for Microsoft Advertising here. Google AdsWe have added new metrics for Google Ads

50
Sonja Kukkula
Sahra
SahraCommunity Moderator
 Getting Started
Supermetrics + Looker Studio: Pre-Built Templates for Stunning Dashboards ✨
Supermetrics + Looker Studio: Pre-Built Templates for Stunning Dashboards ✨F.A.Q.

Building a powerful marketing dashboard from scratch can feel daunting. Sourcing data, designing layouts, and creating visualisations is a massive time investment. But what if you could skip all that and jump straight to the insights? With Supermetrics' pre-built templates for Looker Studio, you can! These free templates are your secret to creating beautiful, professional dashboards in minutes, not hours. 🚀 The power of templates 🎨 Templates are a game-changer for anyone building reports. They come with all the complex report logic, layout, and visual elements already set up for you. This means you get to: Save time: Instantly create a fully functional report in just a few clicks. Ensure consistency: Use a proven, professional design that’s easy to read and share. Focus on insights: Spend less time on report building and more time on analyzing your data to make smarter decisions.  How to use a Supermetrics template: a step-by-step guide ➡️ There are two easy ways to get started w

70
Sahra
Supachai's
Supachai'sNewbie
 Ask the Community
Why is there a need for reporting?

Things that seem out of place or problematic, sometimes only the user can find the clues or cause of the problem, so reporting what happened can help to resolve the issue faster and more accurately depending on the user's report.

141
Sahra
Cami-Autograph
Cami-AutographNewbie
 Ask the Community
Reddit Custom Events

Hey all! I’m having issues with the Reddit Ads Supermetrics Looker Studio connector - I am tracking custom events but can’t seem to find any guides on how to make sure these are getting pulled in my reports. Can someone please help? Thank you!!

71
Sahra
J
julianadefreitasdiasNewbie
 Spreadsheets
Filter queries for GA4 - terms and regex

Hi! Im filtering my data and would like to know how to you use here: Filter________________________IS there a boolean for this?example: “SOURCE OR SELL OR LIKE”________________________ And if I use this regex “contains” or “doenst contains”: do we have some kind of character limits or prohibited? Thanks,

101
Sahra
agustonet
agustonetNewbie
 Spreadsheets
Issues with Instagram Insights Reels View

Hello all, Any of you have been experiencing issues when you try to run a query in Instagram Insights for Views and filter by product type REELS? It gives me zero results even if I have thousands of reel interactions and you can see the video has million of video views. Thanks!

121
Sahra
roslynpolen
roslynpolenNewbie
LinkedIn Ads - Common Fields Unsupported for Document AdsReleased

We love looking at ad-level performance of LinkedIn Ads--particularly being able to review messaging. We use “creativeTitle” and “creativeText” fields as dimensions, as well as “creativeDscName” to reflect the name of the ad variation and “creativeType” to reflect the ad format type. We don’t have any issues with the classic image or video ads, nor issues with these ad types that also employ Lead Gen Forms. However, if using the Document Ad type, which will often include a Lead Gen Form, no values return for these fields. The setup within the ads UI is very similar (screenshot attached). A value is entered for the “creativeDscName”, and values are entered for “creativeTitle” and “creativeText”. Is it possible to support these fields for the Document Ads type?

7
413
Sahra
Sonja Kukkula
Sonja KukkulaCommunity Moderator
Facebook Ads reach and attribution changes
Facebook Ads reach and attribution changesNews

On June 10, 2025, Meta made changes that affected how data is fetched for the Facebook Ads data source. First, queries that include both the "Reach" metric and breakdown dimensions (like "Gender", "Country", "Placement", and others) are limited to the last 13 months. Meta changed this to improve API performance.Second, was a change to how some attribution settings are handled, to help reduce discrepancies between the API and the Ads Manager. Action report times are automatically selected by the API, which means users don't need to select this setting for the query. The Supermetrics setting "Report time action stats" no longer needs to be selected. Unified attribution is always enabled, so the Supermetrics setting "Disable unified attribution setting" no longer works.More details about the changes can be found in our support article. Next steps For the Reach change:If you are splitting the "Reach" metric with breakdown dimensions, you may need to update the date range of the query to be

822
Sahra
Sonja Kukkula
Sonja KukkulaCommunity Moderator
LinkedIn Ads: Full document ads support
LinkedIn Ads: Full document ads supportNews

We've updated our LinkedIn Ads data source to fully support document ads with the following changes:"Creative type" now displays "DOCUMENT_ADS". "Creative reference" now displays "documentads". "Creative direct sponsored content name” and "Creative title" fields may now contain data.We have also added a new field “Creative download URL”, which fetches the document.Please note that some creative fields are not compatible with document ads and will return empty if used. 

50
Sonja Kukkula
Sahra
SahraCommunity Moderator
 Getting Started
Supermetrics + Adobe Analytics: Unlock Deeper Insights
Supermetrics + Adobe Analytics: Unlock Deeper InsightsF.A.Q.

Adobe Analytics is a goldmine of rich, first-party data. But to truly maximise its value, you need to be able to connect and analyse that data alongside all your other marketing channels. That's where Supermetrics comes in! The Supermetrics connector for Adobe Analytics is the key to unlocking deeper, more powerful insights, allowing you to build comprehensive reports and dashboards on your favourite platforms. 📊 The power of the integration 💪 Connecting Supermetrics to Adobe Analytics moves your data from a siloed environment into a unified analytics solution. This allows you to: Build custom reports: Go beyond standard reporting by creating custom queries that combine your most important metrics and dimensions. For example, you can analyse your best-performing channels by total visits, orders, and revenue, and even get details on bounce or entry channels. Centralise your data: Get your Adobe Analytics data side-by-side with data from other platforms like Google Analytics, Google

100
Sahra
Marodrt
MarodrtNewbie
Supermetrics for Excel - Scheduled ReportNew

Hi,It would be great to have CSV as an output format for scheduled triggers on Excel online, since some clients use the SFTP system.Thanks!

1
20
Marodrt
socialmedia_olr
socialmedia_olrNewbie
Adding Instagram Profile Visit in Facebook AdsNew

Hi, I’m currently exploring Facebook Ads metrics through the Supermetrics API and trying to find a metric related to Instagram Profile Visits. However, I couldn’t find any direct match. The closest one I found is “Unique Instagram Profile Engagement”, which appears to be deprecated. In the native Meta Ads Manager, this metric — Instagram Profile Visits — still appears and is actively used in campaign results (see attached screenshot for reference).  It would be very helpful if this metric could be made available in the Facebook Ads connector on Supermetrics. This would allow more accurate reporting and attribution, especially for Instagram-focused campaigns. Please consider supporting this metric in future releases 🙏Thank you for your help!

1
120
socialmedia_olr
Sonja Kukkula
Sonja KukkulaCommunity Moderator
LinkedIn Ads & Snapchat Marketing: New fields available
LinkedIn Ads & Snapchat Marketing: New fields availableNews

We have released new fields for LinkedIn Ads and Snapchat Marketing data sources.LinkedIn AdsThe new metrics are:Average dwell time Audience penetrationPlease note that "Audience penetration" can only be used on the campaign level and is limited to the last 92 days of data.You can find documentation of all our available LinkedIn Ads fields here. Snapchat MarketingWe have added the field "Campaign objective type v2".You can read more about the differences between "Campaign objective" (objective) and "Campaign objective type v2" (objective_v2_properties) from the Snapchat API documentation. We will remove the "Campaign objective" field eventually, and "Campaign objective type v2" will be the only supported field.You can find documentation of all our available Snapchat Marketing fields here. 

40
Sonja Kukkula
milanst97
milanst97Newbie
Tiktok Ads Offline ConversionsNew

Our agency is managing a lot of local clients that need offline conversions reported too. Supermetrics Tiktok Ads connector is missing these metrics however. It’d be great if they got added in the future.

1
40
milanst97
oliviab_
oliviab_Newbie
Marketing ManagerNew

In the Magento 2 connector, the “created by” column is not available in the data sync. This is key information as this is how we differentiate which orders are online, and which are through a sales rep.  This is a column in the basic order grid on Magento and should also flow through to looker studio but for some reason its not. If your able to add this column in the connector I would subscribe to super metrics as this is critical information needed in our report. 

1
70
oliviab_
hanscfs_vidio
hanscfs_vidioNewbie
Support for Instagram Repost Metrics (August 2025)New

Instagram introduced a new Repost feature in August 2025, along with related metrics in Insights (repost count, engagement, reach). It would be very helpful if Supermetrics supports these new metrics, so marketers can track repost performance, compare original vs reposted content, and measure the added visibility from reposts.Official Announcement:https://about.fb.com/news/2025/08/new-instagram-features-help-you-connect/

2
461
jessiebrock
Sahra
SahraCommunity Moderator
 Getting Started
Troubleshooting: Authentication Token Invalid? How to Restore Supermetrics Access 🔑
Troubleshooting: Authentication Token Invalid? How to Restore Supermetrics Access 🔑F.A.Q.

Experiencing an "Authentication Token Invalid" error in Supermetrics can halt your data flow, but thankfully, it's usually a quick fix! This error often indicates that your connection to a data source (like Google Analytics, Facebook Ads, etc.) has expired or been revoked. Think of your authentication token as a digital key; sometimes, it just needs to be refreshed or replaced to regain access. 🔄 Why does this happen? 🤔 Authentication tokens are credentials that grant Supermetrics permission to access your data from various platforms. For security reasons, these tokens aren't permanent. They can expire due to: Time limits: Many platforms set a specific validity period for tokens. Password changes: If you change your password for the connected data source, the old token might become invalid. Security policies: Your organisation or the data source itself might have policies that automatically revoke tokens after a certain period or upon certain actions. Account activity: Sometime

40
Sahra
Aurora
AuroraCommunity Moderator
What’s new at Supermetrics in August 2025
What’s new at Supermetrics in August 2025

Happy August! 🤗 This month's update includes: A new customer story on how Alvie by Precis powered a performance marketing tool with Supermetrics New in-platform tools to transform and filter your marketing data. An updated navigation to make finding what you need easier. New marketing resources and a report to help you plan for 2026. An invitation to meet our team at MeasureCamp in Chicago.  How Alvie by Precis powered a performance marketing tool with SupermetricsRead the full case study.What happens when a marketing performance tool needs to quickly expand its data connections to win new clients?Facing a choice between building costly connectors in-house or integrating a third-party solution, the Alvie team chose to use the Supermetrics API. This decision helped them expand from 14 to over 100 data sources in less than two months. By avoiding the need to hire 5-10 engineers for development and maintenance, Alvie was able to focus on innovations that drive value, achieve fast

2210
Aurora
Jens te Mebel
Jens te MebelNewbie
Enrich LinkedIn Company Pages Query metrics + dimensionsNew

Hi there, The LinkedIn Company Pages query for PowerBI is very limited, as compared to the LinkedIn Ad query. It would be very usefull to review the organic linkedin post from a period, reviewing the post ID, Thumbnail img and creative text for example. Please enrich this query, since it is verrrry minimal. If not, Supermetrics is not the right tooling for us. Would love hearing from you soon.  

1
40
Jens te Mebel
TopMedia-Analytics
TopMedia-AnalyticsNewbie
Exclude invalid accounts in all connection options.New

Hi! So right now I have a problem with Bing Ads, that when I select All Accounts, some account are invalid, so query gets error. And solution, to manually select accounts, isn't really a solution for a dynamic Advertising Company, where accounts can come and go.I know this is possible, considering Google Ads has that option already, as well as trying to connect to the Bing Ads through API, I can set a trigger to skip inactive ad account. This is BTW, idea for everything, Google Sheets and Looker Studio, and for all connectors.

1
60
TopMedia-Analytics
Marian
MarianNewbie
Add a connector/data source to PxsolNew

My suggestion is to add a connector/data source to Pxsol (pxsol.com), an hotel booking motor, popular in Argentina and other Latin American countries.

1
81
Kenneth
Terms & ConditionsCookie settings