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PhilémonNewbie

Data Management

Klaviyo - Campaign Tags

Hello,We are using the Klaviyo connector on Supermetrics to retrieve statistics from our email campaigns. However, a key field is currently missing: the campaign tag.Since campaigns can be tagged in Klaviyo to facilitate grouping, would it be possible to expose this field in Supermetrics as well?Thank you in advance for your help.

Sonja KukkulaCommunity Moderator

Upcoming improvements to Adjust data sourceNews

Action required: Renew your connection on May 8, 2025We are making significant improvements to our Adjust data source on May 8, 2025. These changes will streamline your experience and expand your data retrieval capabilities. What will change?We are adding support for fetching data from multiple apps within a single Adjust connection, by adding an app selection for the data source. With this improvement, we are also making it easier to connect to the data source by removing the need to add the “App token”. What to do next?To keep the data source running smoothly, you need to renew your connection on May 8, 2025. If you do not renew your connection, all your existing and new queries in the Adjust data source will return an error about needing to select an app when refreshing or creating queries. To ensure your queries continue to run smoothly, please take the following steps:Renew the data source connection in Supermetrics. If you need help, please refer to these guides in our sup

add Landing page experience and Impression share (auction insights) as metrics to pull from Google AdsNew

There’s a metric at the keyword level called Landing Page Experience, which gives an indication of how good the landing page is. It would be useful to pull this data so we can stay on top of it.you currently provide the options to pull historical Quality Score data (it returns an error most of the time), so being able to retrieve Landing page experience would be great as well.Also, having Auction Insights available would be helpful to track impressions without needing to log into Google Ads.

1

Adobe Analytics Conversion Window OptionNew

Specifically, setting different conversion windows for metrics, as some accounts and end points have different conversion windows used by clients. E.g for app data, we have a 1-day window but for the website, we have a 7-day. Basically, how it is for Facebook Ads.

1

Han YirangNewbie

Support for "Shares" metric on Instagram Carousel PostsNew

Hi Supermetrics team,I'd like to request support for the "Shares" metric for Instagram carousel posts via the Instagram Insights connector.Currently, it seems that carousel posts are not included when retrieving the "Shares" metric. While I understand that Meta's documentation doesn't clearly confirm this limitation, recent updates to the Instagram Graph API (v22) may have opened up the possibility to access this data.This metric is important for accurately measuring engagement across all post types, including carousels, which are commonly used by brands and creators.I appreciate the continuous improvements your team is making to stay aligned with Instagram's latest API changes. I hope this feature can be considered for future development.Thanks in advance!

1

naoyawadaNewbie

Paid Reach metric for SnapchatNew

Please add the Paid Reach metric for Snapchat so that this metric can be included with Supermetrics for Google Sheets.

2

KristinaRauchNewbie

Enhance "Combine new results with old" by allowing to choose the dimensions to use for itNew

“Combine new results with old” in Google Sheets currently comes with the downside that as soon as something in the dimensions changes – either by design (like with many of the image URL fields) or by circumstances (like fixing a typo in a campaign name or a social media copy), the fields can’t match anymore, leading to duplicates and therefore wrong data.These problems could be solved by letting us choose which of the dimensions we actually want to use for the matching, allowing us to update all other dimensions as well. This would eliminate the need for additional queries and complex workarounds.

2

Sonja KukkulaCommunity Moderator

Amazon Advertising: New fields are now available!News

Hey Supermetrics Community! 👋We've rolled out some new fields for the Amazon Advertising data source. ✨ These additions should help you dig deeper into your Sponsored Display and Sponsored Product performance. All fields are now live and available in Excel and DWH/API.We have new fields for two report types.Sponsored Display Report:Detail page views Add to cart Add to cart rate Branded searches NTB detail page views Add to cart clicks Branded search clicks NTB detail page view clicks Campaign cost typeSponsored Product Report:Top of search impression shareWe’re constantly working to improve our connectors and give you more flexibility with your data. Let us know how these new fields impact your reporting, and don’t hesitate to reach out if you have any questions!Happy reporting! 📊😎

4C PredictionsNewbie

Stripe cancellations for subscriptionsNew

Our business incurs monthly subscriptions that we’d like to put into our reports. This data isn’t currently on your platform when pulling into Looker Studio. However, we’d like to see how many cancellations we get on a day/week/month etc. This can be customers that cancelled immediately after payment and their access is revoked, or just that their access to the site will be revoked at the end of their billing cycle.

1

IshaCommunity Moderator

Tips and tricks

What does it take to turn scattered campaign data into a streamlined, insight-driven engine in just 6 months?Podcast

In this episode of The Marketing Intelligence Show, Martina Karakoleva, Campaign Insights Manager at Philips Healthcare, walks us through:How Philips automated reporting and improved data trust The role naming conventions played in scaling fast Why centralizing data ownership in marketing is a game-changer How the analyst role is evolving with AI and automation What’s next for Philips’ marketing data journeyIf you're working on improving data workflows, reporting automation, or simply want to hear how a global team transformed its analytics stack—this one’s for you.Tune in now: https://supermetrics.com/podcasts/philips-healthcare-data-transformation Related read: Campaign naming conventions: The key to cleaner and reliable reportingLet us know your favourite takeaway or how you're solving similar challenges in your org!

PhilémonNewbie

Data Management

Klaviyo - Campaign Tags

Hello,We are using the Klaviyo connector on Supermetrics to retrieve statistics from our email campaigns. However, a key field is currently missing: the campaign tag.Since campaigns can be tagged in Klaviyo to facilitate grouping, would it be possible to expose this field in Supermetrics as well?Thank you in advance for your help.

shin_apexNewbie

Google Ads: Auction Insights

Hi everyone!I’m relatively new to SEM—my background has been more focused on social (both organic and paid)—and I’d love some help navigating a current project.I was asked to include auction insights in a recurring report, and while I’ve managed to find metrics like impression share using keyword text as a dimension, I’m stuck on how to include the Display URL domain like we see in the Google Ads UI.From what I understand, this data is only available for selected keywords—and usually through the Google Ads interface—but I’m wondering if anyone here has found a way to pull this info using Supermetrics (whether via Google Sheets, Data Studio, or another connector)? I’d love to either automate or semi-automate this process, rather than manually exporting from the UI every time.If anyone has tackled this or has a creative workaround, I’d really appreciate your advice. Thanks so much!

geo_suNewbie

Data transformations

Amazon Ads Connector - Account ID

Hi everyone,Hope you’re well. I’m working with some clients on Amazon Ads. I connected my Amazon Ads account to Supermetrics to retrieve data and send it to Big Query.My issue is the following : I have a duplication of accounts for my clients with 16-digits ID. It seems to be for each marketplace, but there is no way to identify which ID corresponds to which marketplace. Moreover, when I try to make some previews to find the right account, the query dysfunctions.Anyone had a similar issue ? Found a solution ? Thanks !

naoyawadaNewbie

Ask the Community

Facebook Ads Custom Conversions and Google Sheets

I am running into a problem where Facebook Ads and Google Sheets (via Supermetrics) aren’t matching up. I have created Custom Conversions in Facebook Ads. Once they have been Activated, I was able to use them as a metric in Supermetrics for Google Sheets. I have since created more of them in Facebook Ads (they are active), but I am not seeing them appear in my Supermetrics side panel. I have re-connected the Facebooks Data Source via the Hub, but I am not seeing any changes in what Custom Conversions are available for me to select. Any help/advice would be appreciated. Happy to share more information as needed as well.Thanks!

Ask the Community

Reach metric will always be Zero

Hi, We are trying to use Facebook Ads connector to Looker Studiowhen the campaign objective is OUTCOME_SALES then the reach value will always be zero? how to solve this?

sarahmNewbie

Storage solutions

Benefits of Data Warehousing

Hoping to hear from some others (especially other agencies) about the benefits of switching to data warehousing for reporting. What improvements have you seen? Was the initial lift easier/harder than expected? Please share your experiences!

Why connect 8 account when I can only use 2

Hello everyone,I’m hoping someone will be able to help me. We pay for the Growth account, which allows us to connect 8 accounts to our Google Sheets. However, when I went to use one a few days ago, I received a note saying that I could not get data because it was not one of our prioritized accounts.When I reached out to support, they told me that you can only have 2 prioritized accounts, but I can’t find anywhere to set this. Also, why are we paying for 8 accounts if we can only use 2? It seems a little redundant.Additionally, we have 3 people on our team, and none of us seem to have access to set a priority account. I’m getting a little lost as to what I can do now since support takes a whole day to tell me that we only have 2 prioritized accounts. But if you can only have 2, what’s the point of going above the basic plan?I need help pretty urgently now and can’t really wait another day for support to tell me that I can have 8 accounts but can’t use them.

Facebook ads connection error in all recurring reports

I have an issue in all of my reports where I use Facebook ads. I've been using them for months and 2 days ago they all went broke with the same error. Facebook error: User may not have permissions to access account act_336487693. But I can't loose access to all ad acounts at once. I checked that and re-authorized all but nothing works.When I try to edit query and choose ad account I see this message: Invalid appsecret_proof provided in the API argument. What should I do? I can't switch connection in every report.Thanks for the help!

leoarthurNewbie

Ask the Community

What are the Best AI Computing Setups for Handling Large Supermetrics Datasets?

Hi everyone,I’m working with large datasets pulled from Supermetrics, and I’m facing challenges when it comes to processing them efficiently. The datasets are growing, and it's starting to strain my current AI computer setup. I’m wondering what the best AI computing setups are for handling such massive datasets.To give some context, I need a system that can:Handle complex data processing and analysis Scale as the dataset grows Integrate well with AI frameworks (like TensorFlow or PyTorch) Be cost-effectiveWhat hardware and cloud-based solutions do you recommend for this kind of workload? Are there specific GPUs, CPUs, or cloud services that work best for large-scale data analysis?Any insights or recommendations would be greatly appreciated!Thanks!

nikeulNewbie

Ask the Community

Instagram Data Range

I want to pull data from Instagram which is older than 28days. But somehow in google looker studio, the data does not work past the 28 days, when i for example choose a custom range. What might be the issue here?

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