Community Newsletter: November 2024!
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the ga4 product does not offer a native bq backfill, therefore, i'd want to understand the exact schema of the data this is offering since supermetrics is doing some "magic" to backfill the data. if it's 100% the same as the native ga4 bq export.
Connector alert – BigCommerce and Zoho CRM are now in Early Access! 🛒 Unlock the power of your ecommerce data with BigCommerce. Seamlessly pull in your sales, orders, and customer insights from this popular platform to gain a comprehensive view of your online sales.💰 Fetch CRM data from Zoho CRM to optimize marketing campaigns, improve ROI, and accelerate sales. These connectors enable powerful new use cases including:🔍 Analyze sales performance trends to improve your marketing and business strategies. 📊 Combine insights: Combine your sales and marketing data to see how your initiatives are influencing sales. 🎯 Actionable data: Make data-driven decisions and use 1st party customer data to improve your marketing targeting.Try these new connectors now – authenticate in the Supermetrics Hub and start reporting! 🎉
What’s new at Supermetrics in November 2024A new month means new product updates. In this edition, we’ll talk you through the latest data blending feature, new connectors, the SuperSummit event, and more!Data Blending Joins is now released We’re excited to introduce Data Blending Joins in Supermetrics! While our Data Blending Unions lets you combine similar data sources, Joins takes it further by allowing you to connect data from entirely different platforms—like matching paid media channels with Salesforce to see your ROAS. You can analyze cross-platform performance and customer journeys with a whole new level of depth and create attribution reports more easily than before! 👉How to create a join? Read our support article. Supermetrics recognized in Snowflake's 2025 marketing reportSupermetrics is proud to be featured in Snowflake's 2025 Modern Marketing Data Stack report. This inclusion highlights our dedication to helping marketers maximize the value of their data in Snowflake.We’r
Hi Supermetrics Community! 👋Ever struggled with campaign names that make your reporting a nightmare? I know the feeling, which is why I recently wrote an article about smart campaign naming conventions to help marketers like us streamline our data analysis.In the article, I cover:✨ Structuring campaign names hierarchically for clarity✨ Key-value pair vs. delimiter-based naming methods✨ How to integrate naming conventions with UTM parametersI also included:✔️ A free campaign naming template✔️ A quick tutorial to help you implement itOne challenge I faced while writing this was striking the right balance between granularity and simplicity—especially at the ad group level. Ultimately, I chose a method that worked for me, but naming conventions are never one-size-fits-all.💡 Now, I want to hear from YOU!How do you approach naming campaigns and ad groups? Do you prefer key-value pair methods for flexibility or delimiter-based ones for simplicity? What’s your biggest challenge (or success)
Hi everyone,I wanted to share an issue I encountered with duplicate impressions in BigQuery when using Supermetrics to pull data from Google Campaign Manager 360 (CM360) and DV360. After verifying the Supermetrics logs, everything seemed correct, but duplicates still appeared in the final dataset.Has anyone else encountered similar issues? Would love to hear your experiences and solutions!Thanks!
Who's joining us today from the APAC SuperSummit? 👋Share your favorite thing from the summit or a key takeaway with the community!Raise your hand if you joined the session today to earn the SuperSummit badge! 🏆Why join SuperSummit APAC?Learn from industry leaders like Google, LinkedIn, and more Get actionable insights to boost your marketing strategy Connect with a global community of data-driven marketersDon't miss out! tune in on here!
Whitelist our new IP address range to avoid service disruptions For data warehousing users who are whitelisting our IP addresses, here’s the upcoming change to our outbound proxy IP addresses that may affect you if you're whitelisting our IP addresses. ✋We'll update our outbound proxies' static IP address range to maintain a secure and reliable network infrastructure that meets our customers' needs.Please add the following IP address range to your whitelist in time. The cutover time is 14th January 2025, when the following IP addresses will become active. 18.202.154.254/32 34.255.31.19/32 52.50.123.181/32 54.246.196.255/32 54.73.205.239/32 54.75.114.151/32 34.140.128.0/24 34.48.0.128/26 Don’t forget to add your own IP address. See the support article for a complete list of IP addresses to whitelist: https://support.supermetrics.com/support/solutions/articles/19000143869 We encourage you to take the necessary steps to update your systems as soon as possible in order to avoid service dis
Hello,I was wondering if it is possible to gather the comments of an ad through the Supermetrics API. Specifically, I would like to retrieve the content, its ID, and perhaps its parent ID. Currently, we are only able to get the number of comments.Is there any way to achieve this? If not, is it planned to be added in the future?I couldn’t find the relevant field in the documentation here: https://supermetrics.com/docs/integration-facebook-ads-fields/#fieldThank you very much.
Hey guys, first question in the community, so I hope I'm putting it in the right place. 👀 We are trying to display a product-specific conversion value and the corresponding conversion number from a META ad campaign in Looker Studio. We are able to do this for the overall conversion value and the total number of conversions for the campaign. However, we are advertising product A, for example, and only want to receive the conversion value and the number of conversions from the sales of product A. The values are displayed in the META ad manager with the help of the corresponding custom conversion. Which parameter/filter can we use to display these values in Looker Studio? The product we use is Supermetrics for Looker Studio, so we don’t use Google Sheets in between. Many thanks in advance for any tips, tricks or anything else that could help us. 😀 Cheers,Lukas
We hope you had a chance to join us for the SuperSummit 2024 😍 Don't worry if you couldn't attend live — we saved all the sessions for you here. We’d also like to invite you to take part in our Community Challenge for a chance to win a fabulous gift box full of goodies How to take part in the Challenge?In the replies to this post, share your biggest takeaway from any of the SuperSummit 2024 sessions. Mention which session it was. Give likes for the takeaways shared by other Community members that you find insightful. The person who shares the most upvoted takeaway will be awarded a gift box worth $150. ⏳ This challenge ends on November 14, 2024. Good luck!
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