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Hi everyone!

I’m relatively new to SEM—my background has been more focused on social (both organic and paid)—and I’d love some help navigating a current project.

I was asked to include auction insights in a recurring report, and while I’ve managed to find metrics like impression share using keyword text as a dimension, I’m stuck on how to include the Display URL domain like we see in the Google Ads UI.

From what I understand, this data is only available for selected keywords—and usually through the Google Ads interface—but I’m wondering if anyone here has found a way to pull this info using Supermetrics (whether via Google Sheets, Data Studio, or another connector)? I’d love to either automate or semi-automate this process, rather than manually exporting from the UI every time.

If anyone has tackled this or has a creative workaround, I’d really appreciate your advice. Thanks so much!

Hi

 

The API our Google Ads connector uses doesn't use the same API where auction insights are available. However, because Google has an API where auction insights can be fetched, it should be possible for us to implement the auction insights into our connector.

 

For us to implement auction insights, please share your suggestion with our product managers to review through our Supermetrics Community ideas page. Adding new features may take some time, so we appreciate your patience.

 

Best Regards

Sonja

Supermetrics Support


Hi, ​@Sonja Kukkula

Can you please tell me were you able to get the auction insights data ? I see that you are talking about a specific API from where we can fetch them. If you are talking about the official one i can assure you that only specific users that are in a whitelist can get them and for now the whitelist is closed for all new users. How did you manage to get the auction insights data, if you were able of course ? 

Best Regards
Darin
Accedia employee


Hi

 

At this point, I don’t have additional details. Our Product Managers need to do additional investigation about possible features and limitations for the Auction Insights. We will let users know about any limitations of new features when they are released.

 

For us to implement Auction Insights, please share your suggestion with our product managers to review through our Supermetrics Community ideas page.

 

If you have additional questions, please let us know.

 

Best Regards

Sonja

 


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