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Programmatic OOH

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  • October 8, 2025
  • 2 replies
  • 47 views

Mr.Robot

Would love to hear if there is any update on the Vistar connector, we would love to get our Prog OOh data into our dashboards ASAP. Is there any possibility of this on the pipeline?

2 replies

  • October 13, 2025

Hi  ​@Mr.Robot 😊

Thanks for reaching out and asking about the Vistar connector! This is a great question, as we know connecting Programmatic OOH data is a growing need for many marketers.

While a native Vistar connector isn't on our immediate-term roadmap, I have good news regarding a solution that can help you get your data into your dashboards ASAP.

We've seen many customers successfully pull data from programmatic platforms, including Vistar Media, using our Custom Data Import (CDI) feature. It's the fastest way to get your data flowing right now.

Recommended Workaround: Custom Data Import (CDI)
This feature is designed specifically for data sources that don't yet have a native connector. Here’s a typical workflow:

  1. Export: Pull your campaign data from Vistar Media into a structured file (like a CSV).

  2. Upload: Bring that file into the Supermetrics Hub using the CDI tool. You can even automate this via email.

  3. Analyze: Use the "Custom Data Import" connector in your destination (Looker Studio, Sheets, Power BI, etc.) to query and blend your OOH data with all your other marketing channels.

Join the CDI Community Group. For a deeper dive, technical questions, and to see how others are solving this, I highly recommend joining our dedicated group:

It's a great place to get started and share tips on integrating programmatic data. We hope this helps you get your Vistar reporting up and running!


  • October 14, 2025
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