Hello,
We would like to request that the “Average watch time per impression” metric be made available in the Google Ads connector.
This metric measures the average amount of time a user spends watching a video ad per impression and is very valuable for branding and YouTube performance analysis, especially when evaluating attention and creative effectiveness.
Currently, this metric is available in Google Ads but does not seem to be accessible via Supermetrics. Having this field would significantly improve video performance reporting in tools like Looker Studio and Google Sheets.
Is there any plan to support this metric, or is there an alternative field you would recommend for the same insight?
New
Google Ads - Video Metric / Avg. watch time per impression
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